Step-by-Step Guide to Writing the Perfect Email to Maximize E-commerce Email Marketing ROI

Jul

7

2016

Step-by-Step Guide to Writing the Perfect Email to Maximize E-commerce Email Marketing ROI

author: Thomas

If you’ve heard that email marketing is dead – think again. The first article in the series showed you just how effective an email marketing campaign is for your ROI. In fact, it’s more effective than social media, direct mail, print advertising, and when paired with SEO efforts and mobile marketing, you’ll find that you have a serious selling machine on your hands – that is as long as you maximize your e-commerce email marketing endeavors. We’ll...

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topic: Email Campaigns

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Email Marketing Tips and Best Practices

Jul

6

2016

Email Marketing Tips and Best Practices

author: Thomas

If you are an online retailer who is not taking full advantage of email marketing in your e-commerce store , then we can almost guarantee you are missing out on a whole lot of potential revenue each and every month. No exaggeration. Email marketing is one of the most overlooked and yet most profitable methods of marketing an online store, with an almost instant ROI on your campaigns once you have them set up correctly. This topic is so important, we have decided to dedicate an...

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topic: Email Campaigns

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Do You Need Live Chat on Your E-Commerce Site?

Jul

2

2016

Do You Need Live Chat on Your E-Commerce Site?

author: Thomas

Every interaction between you and the customer costs money in some way. Whether it's the length of time customer support has to spend per buyer, or conversions are lost because the interaction wasn't easy or didn't provide the answers being searched for. So when you start to wonder if you need a live chat option on your turnkey ecommerce site – the answer is an overwhelming yes! Here are a few reasons why live chat is an asset for your e-commerce store: You prevent people from...

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topic: Features

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Social Media Hangouts: Where Are Your Ideal Customers?

Jul

1

2016

Social Media Hangouts: Where Are Your Ideal Customers?

author: Thomas

It’s not hard to find people hanging out on social media. There are billions of people logged on every day – but it is hard to find out where your ideal customers are. Are they on Facebook? Yep. Okay, where are they on Facebook? And that’s when the headaches begin. Don't give up on social media just yet, though. Here are a few tips to help find out where the heck your customers are. Create a survey for current customers (and reward them for returning it)...

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topic: Marketing

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Email Marketing: 7 Tactics for the Best ROI

Jun

30

2016

Email Marketing: 7 Tactics for the Best ROI

author: Thomas

If you’ve ever heard that email marketing is dead – think again. There are tons of businesses that benefit from their email list. And while some businesses have not been very successful with email marketing (they're probably the ones that say it's dead), there are some effective practices that can give you the ROI you've been hoping for. In fact, some of the best online marketers consider it one of the top – if not the number one – way to get conversions even if...

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topic: Marketing

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Grow Profits with E-commerce SEO Tactics

Jun

29

2016

Grow Profits with E-commerce SEO Tactics

author: Thomas

We’ve all been bombarded with a multitude of ways to use an e commerce seo agency for our online businesses from keyword research to linking to responsive mobile web designs. And if you’ve ever tried your hand at optimizing your e commerce website , you know that it’s not easy! In fact – it’s downright complicated. However, as you continue to learn new SEO practices and update old methods, there is one tactic that you should be applying over and over...

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topic: Marketing

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Are Fake Social Media Followers Hurting Your Sales?

Jun

28

2016

Are Fake Social Media Followers Hurting Your Sales?

author: Thomas

Almost all online businesses will suffer from fake social media followers regardless if they invest in legit ads that provide them with likes, or they're trying to grow their online presence organically. And if you wonder, what’s the harm in fake followers? Well, there are a few reasons why you don’t want them. #1: They cost you time and money. While you might have the mindset of the more followers, the merrier, that simply isn't the case. As you grow your online brand...

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topic: Marketing

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What Gains More Sales? Multi-tasking or Single-tasking?

Jun

27

2016

What Gains More Sales? Multi-tasking or Single-tasking?

author: Thomas

When it comes to growing sales we all know that the goal is to be as productive as possible. And many ecommerce professional consultants turn to multi-tasking to ensure they stay on target. But, this can make you wonder, should you really be focused on completing multiple tasks at one time when trying to gain more conversions? Here we look at the pros and cons of taking on a single task versus many, and how to find the balance that will grow sales. Multi-tasking The goal...

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topic: Tips

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Do You Want to Go Viral?

Jun

24

2016

Do You Want to Go Viral?

author: Thomas

Going viral is sought after by businesses and individuals alike and for a variety of reasons. However, you should approach going viral by throwing caution to the wind to ensure that you make a positive impression that will help your business (and not hurt it). Here we'll let you know the pros and cons of going viral and a few steps you can take to get started. The pros of going viral You’ll get more brand exposure and traffic to your e-commerce website , and this means...

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topic: News

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Two Management Strategies That Gain More Customers

Jun

23

2016

Two Management Strategies That Gain More Customers

author: Thomas

Managing an E-commerce website is no easy feat, and with it comes an abundance of trial and error. And sometimes when we go searching for management strategies we're bombarded by long lists of ways to improve. It can feel like an information overload. We've simplified it here with two places that you can focus your attention to ensure you're gaining more customers as you move forward. Plus, you'll be giving your employees more respect and the opportunity to show you why you hired...

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topic: Marketing

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Recover Abandoned Cart Sales with These 5 Tactics

Jun

22

2016

Recover Abandoned Cart Sales with These 5 Tactics

author: Thomas

Recover Abandoned Cart Sales with These 5 Tactics You’ve done everything right. Your store is set up with eye-popping images, your content is fresh and engaging, site speed is fast, and your ecommerce SEO strategy is on point. Now you watch as the traffic starts to trickle in. And over time you see more people visiting and converting. But, wait, there’s one element that just isn’t making sense. You have all of these customers, yet you’re losing over half of...

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topic: Marketing

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Managing data: Are You Using the Right Tools?

Jun

21

2016

Managing data: Are You Using the Right Tools?

author: Thomas

While managing data might not be your favorite task on the to-do list, it's one of the most critical when you want to run a successful online business. And there are a ton of excellent tools out there that give you a genuine insight into how well you're doing. It is not unreasonable to strive for having the best auto parts website in the United States . With that said, not all of those amazing tools will necessarily be right for you. Here are a few questions you should ask yourself...

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topic: News

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