Texas Motorworx: High-Performance Automotive eCommerce Design
Texas Motorworx reported increased sales, as well as better product awareness and recognition. The site design was drastically improved which added credibility to their product and sales efforts.
About TMX
Texas Motorworx is a premier off-road shop in Dallas, specializing in high-performance upgrades for Ford, Ram, and Toyota vehicles. Since 2012, they've delivered top-tier modifications for serious off-road enthusiasts. Let me know if you need further refinements!
Texas Motorworx Success Story
Texas Motorworx came to Web Shop Manager looking for help to up their eCommerce game and web presence along with providing their products directly to consumers.
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TMX needed to improve their eCommerce presence and increase traffic to offer their products directly to consumers. 01
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TMX required a dealer portal and world-class customer support to enhance their business operations. 02
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TMX sought a complete site redesign to meet their evolving needs and provide a better user experience. 03
How Web Shop Manager worked?
Gathering Data
The team at Web Shop gathered with members from TXM to assess needs, goals, and opportunities.
Planning & Execution
The Web Shop Manager team went into action with an outlined plan and calendar to build the new site.
Success Achieved
The site launched on-time and on-budget creating a sustained boost in traffic, sales, and market presence.
Awesome Design & Great Functionality
The overall design was built for mobile and tablet functionality with all buttons, fonts, and critical elements loading quickly. The navigation was streamlined so that customers could quickly find the products that matched their vehicles without having to scroll through tons of pages.
- Data Solutions and Performance The development team focused on providing data backend support for security and performance.
- Easily Feature Product Lines with a Landing Page Visitors and customers would be able to find information and the products that are perfect for their needs.
- Automotive eCommerce that is Safe and Secure Creating an account was quick and simple for customers blocking malicious attacks.
Definitive Results
Texas Motorworx reported increased sales, as well as better product awareness and recognition. The site design was drastically improved which added credibility to their product and sales efforts. The checkout process was notably faster, with fewer empty carts and lost sales. The CMS was easier to add products and accessories, thus saving learning curve time and man hours.
Overall Texas Motorworx has been very satisfied and pleased with how the redesign and launch went.
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