Web Shop Manager Blog

Here you will find articles with insightful tips about Automotive eCommerce, Web Design, and Complex Data Development. Please check back frequently or subscribe to our newsletter list to stay current with Web Shop Manager!

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Your eCommerce Store will Cost Money
Your eCommerce Store will Cost Money
author: Thomas
When choosing a profitable niche for your ecommerce website , you’re primarily focused on the money that will be coming in. However, you need to be aware and prepared for the money that will be going out on your end – especially in the beginning. Here are a few places that you’ll need to spend some time and money, and a few factors to consider when choosing your products on the turnkey ecommerce site to make up those initial costs. #1: SEO and web design...
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Ecommerce Sub-niches to Sell More Products
Ecommerce Sub-niches to Sell More Products
author: Thomas
As you research niche markets, you’ll soon discover that many of them are actually quite broad. And while this can be a good thing for your e-commerce store over time, at first it gets pretty overwhelming, and you might want to consider focusing on a sub-niche to get started. Here we’ll look at what a sub-niche is, the benefits of them, and how to find the one for you. What is a sub-niche? A sub-niche is going to be a much more refined and specific topic within a larger...
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Balance Profit and Passion
Balance Profit and Passion
author: Thomas
There’s a lot of debate going on as to whether you should follow your passion or profit when starting an ecommerce business . Some experts say that following your passion is essential for your happiness and longevity in the business. The counter argument says that if you want to succeed, you have to go where the money is – plain and simple. At Web Shop Manager we teach to find a balance between the two. As a good friend used to say, whether you're following your passion or...
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Profitability Index Formula for eCommerce
Profitability Index Formula for eCommerce
author: Thomas
There are many profitable niches out there just waiting to be uncovered. However, once you find a niche that looks promising, there are a few questions you need to explore to ensure that the products in the niche are going to excite your customers enough to make a profit. Take the time to check the ecommerce calculator and determine a site's potential profitability index. Here are ten questions for you to delve into before you make the final decision on your products. Be sure to select...
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How to Identify Challenges Within Your Niche
How to Identify Challenges Within Your Niche
author: Thomas
Fixing Challenges, Problems and Issues with e-Commerce Sites Once you’ve narrowed down your niche selection to a few of the most promising themes, you can begin to dig a little deeper. And that’s what this article is all about – getting into the nitty-gritty of the challenges you’ll be facing. Often, when we start doing research for profitable niches, they all seem shiny and exciting like top automotive websites . We tend to put blinders on about the obstacles...
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Are You Targeting the Right Customers?
Are You Targeting the Right Customers?
author: Thomas
As we’ve discussed before, how profitable the niche you choose is will be crucial to your success. But what's even more important than the niche you pick is the person that's going to be pulling out their wallet and buying what you're selling. And you might not realize it, but people shop in many different ways. As you're researching the different niche markets, pay close attention to who your audience is going to be. By doing this, you'll have a better understanding of what their...
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eCommerce Mistakes and Solutions
eCommerce Mistakes and Solutions
author: Thomas
In the e-commerce business, you’re going to make mistakes – it’s just a fact of life. However, if you make those mistakes when choosing a niche, it can send you right back to square one (which can be very disheartening). 10 Mistakes People Make When Choosing a Profitable Niche Here we've listed the top ten mistakes people make when choosing a profitable niche. Before you make the final decision on where you want to focus your attention, be sure you read through...
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3 Logical Steps For Selecting a Profitable Niche
3 Logical Steps For Selecting a Profitable Niche
author: Thomas
When you take the time to build a quality e-commerce store , you have the opportunity to make a very decent living. And once people figure this out, they get stoked to start building that online shop and watch their bank account grow. Suddenly, you've got ideas flowing out of your ears, and everything looks appealing and fresh. You have so many industries to choose from and your research proves that it can be done. But then your world comes to a screeching halt. Why? Probably because...
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Niche eCommerce Site Ideas
Niche eCommerce Site Ideas
author: Thomas
Finding a niche market for your ecommerce business ideas requires a dash of creativity as well as grinding keyword research, a bit of luck, and the right platform. Web Shop Manager can help with the platform. The elbow grease is on you. It might surprise you that one of the primary obstacles e-commerce owners face when starting out is choosing a niche. What sounds like such a simple box to check off can actually be overwhelming, and is easily shuffled to the bottom of that ever-growing...
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2016 Automotive Advertising Guide
2016 Automotive Advertising Guide
author: Thomas
Once you’ve applied the big data applications and practices we’ve broken down in this series, then you’ll be ready to push your marketing efforts further than ever before. There are a lot of marketing tips that you can apply, but these eleven are the bread and butter when it comes to setting yourself apart from the competition. #1: Make it personal. You know that saying, "it's not personal. It's strictly business," from The Godfather. Well, this is one time to go...
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Auto Parts Sites - Mobile Responsive or eCommerce Apps?
Auto Parts Sites - Mobile Responsive or eCommerce Apps?
author: Thomas
Why an App for Complex Auto Part Data Isn't Going to Help Many online retailers have thought about getting an app to enhance sales efforts and to offer customers something a little fresh. After all, this year the trend is to give consumers a memorable online experience. Gone are the days that you can sit back and let the customers take the reigns when online shopping. Now, you’ve got to find clever ways to stay in front of them in social media, email, while browsing your version...
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eCommerce Data Driven Decision Making
eCommerce Data Driven Decision Making
author: Thomas
In this series about Big Data, we've touched on many different aspects of complex information and how its applications affect e-commerce stores. So far we've found the overwhelming amount of data can bog you down if you let it. But, when you take it one step at a time, you can break it down and manage it effectively. Here we look at big data as a whole and some of the most beneficial uses of it. 8 Ways To Use Big Data With Your Online Store #1: Proactive planning As the...
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BEDSLIDE - Client Testimonial

"The best thing out of everything was that our sales went up. The new site had a better design, the checkout process was better, and ultimately achieved all of our goals. That site has been up for a year and a half and we’re very happy with it, it’s still awesome." - Jake Plappert