B2B eCommerce Capabilities
Sell to dealers and wholesale buyers from the same store as your retail customers — with account-based pricing, quantity breaks, purchase-order checkout, and a built-in dealer application.
Wholesale and retail, one catalog, segmented by customer group.
Wholesale buyers expect more than a retail cart
Dealers and wholesale accounts need their own pricing, volume breaks, and payment terms. Web Shop Manager delivers that on the same platform as your retail storefront — no separate B2B system to run.
- Show each customer group its own pricing
- Offer quantity-break pricing for volume buyers
- Let approved accounts check out with a purchase order
- Onboard new dealers with a built-in application
Account-based & tiered pricing
- Assign customers to groups — wholesale, VIP, bulk — that each see their own prices
- Set quantity-break pricing so larger orders earn better rates
- Offer restricted pack-size pricing where it fits your model
- Run it all from one catalog — no separate wholesale store to maintain
Purchase-order & net-terms checkout
- Let approved accounts check out with a purchase order
- Capture PO numbers at checkout
- Pair with invoice / net-terms payment for trusted buyers
Dealer onboarding
- A built-in dealer application onboards new wholesale accounts
- Dealer-specific shipping options at checkout
- Surface dealer locations to your customers
Explore related eCommerce Platform readiness guides
Keep building your platform story — these readiness guides connect fitment, catalog, search, performance, operations, and commerce capabilities across the eCommerce Platform cluster.
B2B FAQs
Yes. Customers are assigned to groups, and each group sees its own pricing on the same catalog — so one store serves both retail shoppers and wholesale dealers without running two systems.
You set price tiers by quantity on a product, so larger orders automatically get better per-unit pricing. You can also offer restricted pack-size pricing where that fits your model.
Yes. Approved accounts can check out with a purchase order, capture a PO number, and be billed on invoice / net terms.
A built-in dealer application lets prospective wholesale accounts apply, so you can review and approve them before they get dealer pricing.
Ready To Grow Your Business?
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Web Shop Manager for tailored solutions: strategy, platform, and performance in one team.