Customizable and Adaptable eCommerce Web Development

Flexible Web Development Integrated with a Powerful Content Management System

Web Shop Manager (WSM™) creates flexible eCommerce Web Development solutions through an easily customizable modular system for eCommerce sites.  WSM™’s Content Management System (CMS) and Product Management System have been intuitively designed for the novice to intermediate user, helping to ensure the success of your eCommerce-eBusinesses website. 

Creative eCommerce Web Development is achieved through building smart pages that utilize many standard modules, but in a creative and new way.  Some of these multi-functional modules include:

Calendar - Keep existing, and potential clients up-to-date with trade show events, webinar/ training schedules, and in-store events all with one calendar. Now everyone will be on the same page, which will minimize time spent on confusion and miscommunication.


Resources/Links - Building a one-stop resource for your potential eCommerce customers is an ingenious way to get them to return to your site time and time again.  Use the Resources/Links module to become the only solution they need. 


FAQ Pages - Manage a multitude of frequently asked questions for your eCommerce company, saving time and energy to focus on what you do best, selling.  eCommerce FAQ Pages can include general questions, store policies, shipping policies, and more.


Blog/News - eCommerce blogs can be used as a marketing tool to have great impact on an eCommerce site.  They can increase traffic, improve SEO, establish your eCommerce company as an industry leader, and foster meaningful relationships through user-generated content.  User-generated content through comments and feedback can provide insight into customer sentiments and is also indexed by search engines. 

There are many other ways to generate user-generated content for your eCommerce site using WSM™’s modules.  Some include:

Ratings and Reviews - Gain insight into customer’s satisfaction by carefully monitoring feedback given in ratings and reviews.  Responding to questions and concerns quickly will help prove how responsive and responsible your company is.  A happy customer is a returning customer.

Interactive Survey - Site owners can run a multitude of customer satisfaction surveys.  Integrate them with product photos, lengthy, or short, customize them to gain exactly the information you need to improve the health of your eCommerce site.

Photo Gallery - Registered site visitors can leave comments in the photo gallery below photographs submitted by both the company and happy customers alike.

eCommerce Modules that are Easy to Manage, and Multi-Purpose

Smarty Template Engine is the back bone of WSM™, and was chosen based on its solid security features, and its general acceptance amongst the industry.  The use of Smarty enables custom eCommerce Web Development that integrates our easy to update modules into site pages. 

The usability of our module system allows for customization limited only by creativity.  There are many examples of how our modules have been tasked to answer a specific need for eCommerce Website Development.  Here are a few of those:

Need: Fee Advisor Network needed a way to list advisors by state. 

Solution:  WSM™’s Resources/ Links module was used to create a resource for each state.  Whenever an update or addition needs to be made it can easily be done from within the Resources/ Links module accessed through the eCommerce CMS. 

Need: The Marshall Tucker Band needed to display their tour dates in a prominent place on the home page.  In addition to this, they had a need to display past and present band members with brief biographies.

Solution:  A simple widget enables the Calendar module to be embedded on the home page for all to see.  By creatively using the news/ blog feature, The Marshall Tucker Band can feature artists from the past, and present equipped with photos, biographies, and room for comments.

Need:  Our client Fortune 421 had the unique challenge of needing multiple templates to differentiate similar, yet separate facets of their company.

Solution:  The eCommerce Web Design and Web Development team created cohesive, but separate templates that could be assigned by category to maintain a consistent look when each module was used. 

Need: Fee Advisor Network, The Marshall Tucker Band, and Fortune 421 had one thing in common.  They all were in need of a creative way to feature their company with multiple photographs on the home page.

Solution: The team at WSM™ through creative eCommerce Web Development solved the problem by integrating the Photo Gallery module into the homepage to create a slide show that beautifully displays their desired graphics in a prominent way.

Custom Web Development for Your eCommerce Site

Our Custom eCommerce Web Development services begin with a phone call, or free web design quote request.  Throughout the process you will be able to consult with our team of experts including professional Web Developers and Web Designers to help guide you through the process.  Beyond the creation of your eCommerce site, our unparalleled level of service will ensure you will have the tools you need to create a successful online business.  There is no one else you should trust with the eCommerce extension of your brand than Web Design Solutions/ Web Shop Manager.  Below are a few examples our creative eCommerce Web Development and Design.  Visit our eCommerce site Portfolio for more examples of eCommerce Web Development solutions.

Fee Advisor Network

Fee Advisor Network

Client Fee Advisor Network is a trusted resource/outsource for wealth management firms, RIA’s, fee-advisors, financial & estate planners, and trust advisors for life insurance and annuity planning.

Project Overview/Challenge Fee Advisor Network was in need of a feature rich website that could manage a large amount of content, provide easy site navigation, and convey the brand’s image. The site needed to meet certain criteria including a ‘members only’ section, and an advisor locator directory. These particular features all needed to be managed in a way that staff members could easily update the content.

Solution Web Design, Web Designers, Web Development, Web Hosting, E-Commerce, Content Management System

Results To their relief, Fee Advisor Network received an eCommerce site that clearly communicates who they are and the services they provide, in a clean looking, easy to navigate site. The eCommerce CMS proved to be incredibly easy to learn once it was explained through one-on-one training sessions with the Web Shop Manager™ team. Making changes and updates to the site is incredibly simple and with a few clicks from within the eCommerce CMS, those updates are displayed correctly on the front end.

Client Quote We have worked with WDS/WSM for many years and have not had any regrets with any of the services that we have received from them. Out of all of the companies we had previously been with, the customer service that we receive from WDS/WSM is above and beyond the norm. We are happy to be associated with them and their services and would recommend them at any time, to anyone.- Janell O'Donnell, Executive Assistant

RT's Longboard Grill

RT's Longboard Grill

Client RT’s Longboard Grill is the quintessential San Diego experience, laid back, tons of great music, and a fitting tribute from brothers Craig and Doug Trenton in honor of their brother Ron Trenton who was lost at sea in 1997 while flying back from Catalina.

Project Overview/ Challenge Their biggest concern was being able to differentiate their site while keeping a simple, fun aesthetic and combining that with a powerful eCommerce solution to handle ticket sales for events, merchandise, and gift cards.

Solution Web Design, Web Designers, Web Hosting, E-Commerce, Content Management System, Event Calendar, Blog/ News, Photo Gallery

Results A Content Management System that is easy enough for a first time eCommerce site to manage, and an awesome, fun web design that their customers love.

Client Quote Web Design Solutions did an amazing job creating my vision and their exceptional customer service and support are second to none!
– Edward Nomura, Manager

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