eBridge Software and Web Design Solutions Form Partnership to Offer Web Shop Manager eCommerce Integration to Over 40 Accounting/ERP Systems This partnership allows Web Shop Manager merchants to integrate web sales orders, update inventory and shipping details automatically to over 40 major Accounting/ERP packages. BURLINGTON, Ontario [June, 2011] – Web Design Solutions, Inc. , a leading eCommerce software provider and eBridge Connections , a world leading provider of accounting software integration solutions, announced today their partnership aimed at providing ERP software integration to Web Shop Manager merchants. As the number of retailers deploying online stores continues to rise, many merchant platforms fail to offer an effective way to integrate sales data into accounting packages. As a result, resources are unnecessarily devoted to the manual keying of data during order processing. This partnership will provide Web Shop Manager merchants with an...

Your new ecommerce website is attracting visitors in droves and you are getting more sales than you ever did before. This will keep you busy for awhile but eventually you will want to raise the bar even more. You can always increase you marketing spend to try and bring more visitors to your site, but what if you can just get more sales from the visitors that are already there? The more information that you can gather from the visitors of your site, the more you can make your decision based on facts and less on intuition. As an e commerce website your #1 goal is to sell products! So wouldn’t you love to know how many of your visitors intended to purchase a product, but for some reason ditched their filled cart? A sales funnel can disclose this exact information to you.  Understanding where within your funnel the sale was lost can help you understand where you should re-word content, improve images or lower prices. The remainder of this article will outline how to...

Develop a Better Converting Web Shop Manager Website with Google Analytics Information is power, and with the astonishing amount of information that you can get from a Google Analytics account you will start making better decisions for your company’s website. The purpose of using Google Analytics is to observe your website’s traffic, monitor your site’s goals as well as your shopping funnel, track your email campaigns, banner ads and social media efforts, create customized reports and dashboards and so much more! If all of this sounds way over your head, do not get discouraged. Utilizing your Google Analytics account to its fullest potential should be an ongoing project. You do not need to try and figure out how to use all of its features in one day. The purpose of this article is to provide you instructions on how to set up your account, add the tracking widget to your WSM site and create site ‘Goals’ to be tracked. First, you will need to set...

ADP Lightspeed and Web Shop Manager™ eCommerce Data Integration ADP Lightspeed is an Order Inventory management and processing system. Used to take orders and monitor physical inventory. From www.adplightspeed.com “ADP Lightspeed dealer software products help dealers maximize: parts inventory control, business processes, sales management control, service management control, rental management, Customer Relationship Management (CRM) and dealer profitability.” ADP Lightspeed is not the first third party software provider that Web Shop Manager™ (WSM) has integrated with.  WSM integrates with QuickBooks using the QuickBooks web connector , Shipworks, Authorize.net payment gateway, and can automatically import product data from database such as DCI-Catalog Rack for the Automotive Aftermarket industry. WSM’s ability to interface with third party software is what helps to make it the most comprehensive eCommerce Content...

What is Google PR and why should I care? In a nutshell PageRank, often referred to as Google PR, is Google’s way of determining the “importance” of a web page by looking at what pages are linking to it, or the quantity of backlinks.  PageRank is defined by a scale of 0 to 10 with 10 being the highest possible score. Google PageRank determines the position of your eCommerce website on the Search Engine Results Pages (SERPS). PageRank is based on a complicated algorithm, with importance weighted on backlinks.   From Google “in general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages.” Building links with high quality, relevant websites is where you should concentrate. Yes, this is time consuming but so is updating your fantasy football league and you find plenty of time to do that! Be sure to stick to best practice guidelines when partaking in link...