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Articles by Dana

Jun
1
2007

Web Shop Manager V3.0

After a 2 years of planning and 1 year of web development it's finally here. If you are currently using V2.3 please contact us to coordinate your free upgrade to Web Shop Manager V3.0. The list of new eCommerce features are endless! By: Dana Nevins

Sep
11
2008

Managed eCommerce - Reloaded, Again!

After a lot of fussing we are finally able to show the world our new site. Along with all the new managed eCommerce features we have been launching we felt the need to our website to the next level as well.

Please let us know what you think!

By: Dana Nevins

Dec
10
2008

Manufacturer eCommerce for Dealers

In an effort to make Web Shop Manager more Manufacturer friendly we have added the following features to the Dealer package (some are applicable to all packages)... You can now block Dealers or other users from the free shipping option. You can now force Dealers or other users to only have Invoice for payment method. You can now set special messages for each step of the checkout for the Dealers or user groups. Limit certain pages, categories, & products to specific...

Oct
23
2008

eCommerce Survey Module

We are proud to announce our new Advanced Survey module so you can keep your finger on the pulse of your customers wants and needs. It offers many different question configurations including...

  • Yes or No
  • True/False
  • 1 through 5
  • Fill in the blank
  • Multiple Choice with images
By: Dana Nevins

Nov
28
2008

Live Chat for eCommerce

WSM just launched our new Live Chat for eCommerce module which is available to all users in the Dealer package. Tests have shown conversion rates increasing from 2% to 20% with customers you engage in Live Chat for eCommerce customer support using suggestive up sell and cross sell techniques. Additionally you can be helping more people at once while doing other tasks using chat. By: Dana Nevins

Apr
6
2009

Developing An eCommerce Site: List Hundreds of Products, Organize Thousands of Items, Import Millions of Parts

If you are looking to start developing an eCommerce site and are unsure how or where to get started...you've found your starting point. Web Shop Manager has everything you need. Whether you are looking to develop an informational site or sell Hundreds, Thousands, or Millions of products online, WDS is your new best friend. Developing an eCommerce site has many factors to consider from deciding what your pages will look like to thanking your customer for their purchase. One of the greatest...

May
27
2010

Selling Fashion Online (Fashion eCommerce)?

Fashion eCommerce is a large and continuously growing market.  It is easily accessible for anyone with Internet capabilities.   This saves customers time and allows them to find things worldwide that they would not normally have access to.  Anyone can start selling fashion online once they have an established website.  For more details on how to start a fashion website, please refer to our previous fashion blog post, “ What to Know Before Starting Your...

Jan
10
2013

5 Steps to Leveraging Yelp in Your Internet Marketing Strategy

Yelp boasts over 71 million unique viewers per month and if you haven’t begun to harness the power of Yelp with your business listing – get started now. With proper management and the right elements in place, your Yelp page can persuade even the most discerning consumers to spend money with you instead of with your competitors. In your arsenal of social media marketing tools, Yelp is a direct link to savvy consumers who are ready to be dazzled by doing business with you. Spending...

Jan
12
2015

eCommerce Conversion Rate Optimization Series Part 1: Site-wide Conversion Boosters (1/2)

Beginning our blog series on conversion boosters, we’re going to start by talking about tactics that work site-wide. Each conversion booster alone has been shown to have a positive effect on conversions in most cases, so using multiple tactics from this blog and the following series may help you to see a compounding effect on your conversions. In some cases conversions have been known to double or triple by using all of the tactics listed in this series, but it depends from niche to niche...

Feb
9
2015

eCommerce Conversion Rate Optimization Series Part 2: Site-wide Conversion Boosters (2/2)

In part 2 of site wide conversion boosters, we are going to jump directly into some juicy tactics to help turn that browsing traffic into paying customers. If you haven’t checked out part 1 in the series yet, do so here . If you are already up to speed – let’s get going! Appeal to urgency: incentivized time constraints Getting straight into a big one, incentivized time constraints (ITCs) work! An ITC is an action you can trigger based on how much time...

Mar
9
2015

eCommerce Conversion Rate Optimization Series Part 3: Home Page Conversion Boosters

The home page of your ecommerce store is huge for conversions, so optimizing it right should be a top priority for you. Customers expect certain things from an ecommerce home page. They expect it to feature your best products, display your special offers and they go there to consume all information that you have available to them. Make sure to check out Part 2 of our series, sitewide conversion rate boosters 2 . Session capture software has confirmed that whatever it is they are looking...

Apr
14
2015

eCommerce Conversion Rate Optimization Series Part 4: 12 Proven Product Page Conversion Boosters (that you can implement right away)

If you’ve been following the ecommerce conversion optimization series, then you should already have your site-wide optimizations in place, and your home page should have been turned into a conversion machine. If not, I highly suggest you go back to read Part 1 , Part 2 and Part 3 in the series and get yourself caught up with us. Once you have those set up, let’s dig a little deeper into your site. Today we’re talking about product page optimizations. Product...

May
12
2015

eCommerce Conversion Rate Optimization Series Part 5: Category and Section Page Conversion Boosters

Now that you have your product pages optimized for conversion , we’re going to take a step back and optimize your category or ‘section’ pages. In case you missed it, we have already covered site wide e-commerce conversion and home page optimization , so go back and check if you haven’t yet. If you’re up to speed, then let’s get going. Category pages are important for conversions First let’s think about the purpose of a category page....

Jun
8
2015

eCommerce Conversion Rate Optimization Series Part 6: 6 Tried and Tested Checkout and Shopping Cart Conversion Boosters

In eCommerce, conversion is one of the most important aspects of your online game once you have your traffic in place. This blog is the final part in our eCommerce optimization  series, and also deals with the final section of your conversion funnel – your shopping cart or ‘checkout’. While this blog works just fine on its own (checkout optimization is huge - implement everything here and you’ll see conversion improvements right away), we still recommend...

Apr
7
2016

April Newsletter: BAK Industries Redesign & Webby Award Nominee

BAK Industries, a new look & experience for 2016 A Big Thanks to BAK Industries  for building their 3rd generation website with Web Shop Manager. Each version on which we have collaborated has raised the bar on automotive eCommerce web design and the automotive manufacturing space online as a whole. Does your current website design and functionality meet your needs? Can you accomplish your business goals in 2016 with your current web technology?...

Mar
8
2016

March Newsletter: Your Hollywood eCommerce Blockbuster!

Cinema Vehicles, welcome to Web Shop Manager Please join us in welcoming Cinema Vehicles , America's largest full service picture car company to the Web Shop Manager automotive platform. Form meets function with a 100% custom search experience to drill down to cars such as Elenore from Gone in 60 Seconds, the Charger R/T from The Fast and the Furious or the Gran Torino from Starsky and Hutch. Does your current website design and functionality meet your needs? Can you...

 


 

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