When it comes to developing high quality websites, a main focus should always be providing customers with the best possible online shopping experience. We created Web Shop Manager (WSM) to be just that; a powerful, comprehensive, and user friendly eCommerce content and product management system (eCommerce CMS). It all comes down to generating conversions, or sales, and we strive to make that aspect of e-business easier for all of our clients.
Live Chat
eCommerce Live Chat is the ability to have real-time communication between sales support and a prospective customer in order to minimize barriers to purchase and reduce shopping cart abandonment. With eCommerce the ability for face to face interactions is eliminated and may leave some consumers looking for an instantaneous interaction with a real human. WSM eCommerce Live Chat works like the sales team on the floor. It allows you the ability to engage leads so that they don’t leave the site for answers, and shows your commitment to customer service and care.
Shopping Data Feeds
Paid shopping feeds work similarly to PPC advertising sites, except you pay when the shopper clicks on your product and is taken to your eCommerce store. In order to optimize your success as an eCommerce merchant, WSM features an automated eCommerce Shopping Feed which on a nightly basis will automatically update your product listings on Google Base Shopping. The goal with this feature is to drastically improve the reach of your products in order to generate exposure and drive traffic to your website. Maintaining a steady flow of traffic through your eCommerce site is the biggest factor in how much success you will have.
Inventory Management
As we continue to maintain our status as your comprehensive eCommerce solution, we are always developing new tools and features to help you be more successful with your eCommerce site. When we have a new product or feature to share, you will reap the benefits immediately without having to continuously upgrade your account. Our modular Content Management System (CMS) is designed specifically with the user in mind. Updating product pages, adding site pages, and editing content is as easy as clicking edit and following our easy to navigate back end. By limiting the amount of time and effort you have to spend managing your inventory, we hope to maximize the efficiency of your eCommerce website.
Cross Sell
Online shopping provides a unique opportunity to offer suggestions the way a good sales person would do if the purchase were made in person. A “may we suggest” section is a great way to up-sell and cross-sell your products. Web Shop Manager (WSM) understands the power of these techniques to such an extent that we have incorporated them into our CMS as one of the standard features. Strategically places products can help increase online sales and simplify the shopping experience for your customers. Feature relevant products and categories on individual product pages to help customers navigate your inventory and assist in leading them towards conversion.
Retail eCommerce Web Design Solutions
Creative Retail eCommerce Solutions
Web Design Solutions created Web Shop Manager (WSM) as an answer to the retail eCommerce needs that could be seen in many of our clients’ cases. We set out to create system that was easy to use with minimal training or background experience in website management, and that’s exactly what we did. Working with WSM enables you to have direct access to the best of both worlds; passionate web designers and experience retail eCommerce web developers. With over 12 years of experience and unparalleled customer service, you can rest assured you’re making the right decision when you choose WSM as your partner in eCommerce success.
Redefining the Customer Experience
In the world of eCommerce, first impressions are extremely important. People are inherently impatient while online shopping because they don’t have to go to the trouble of walking to another store if you don’t entice them right off the bat, they simply have to click back and choose another search result. When it comes to first impressions, the biggest challenge you’ll have while using WSM is deciding which feature to utilize first! We have developed a variety of modules designed specifically to offer your customers a welcoming experience. User generated content is a fantastic way to keep users interested in your site. Our features such as: ratings & reviews, blogs/news, and interactive surveys all provide a level of user interactivity that is sure to catapult your eCommerce store to the next level.
Web Development with Conversions in Mind
Generating conversions is the definitive goal when it comes to eCommerce, it’s the reason you go to so much trouble to make a high quality website. The team involved with WSM understands this, and as such all of our development decisions are made with this fact in mind. Providing detailed product descriptions, incredible product photos, and product review options are all great ways to entice shoppers into clicking “add to cart.” After all, outstanding product pages are the bread and butter of any good eCommerce site; they can make or break a potential sale! Our goal is to simplify your life as a retail eCommerce merchant as much as possible. We are continuously adding new features and improving the ones we have to ensure that we are the best possible solution for your retail eCommerce needs.
Virtual Merchandising Website
WSM provides customized web design to perfectly reflect your retail product offerings. We develop all kinds of retail shopping cart solutions for a variety of categories. Some of which include: Action Sports Retail, Automotive, Apparel & Boutique, Powersports, Business to Business, and much more. When your retail eCommerce site needs to be an extension of your brand, trust your image to Web Shop Manager™ providing experience, retail web design, web hosting, and powerful CMS as a comprehensive package, allowing you to work with only one company. If you would like to learn how we can partner with you to find the perfect retail eCommerce solution, please complete our free web design quote form. If you would like to speak with someone directly to discuss your needs please contact Web Design Solutions/ WSM today.
