Client

No Worries Lifestyle is more than just a clothing and apparel company; they represent a way of life and stand by their ideals steadfastly. The guys at NWL are all about living life outdoors and adventuring, whether it’s surfing, rock climbing, or hiking. Their vision consists of creating a brand that is not only fashionable and of the highest quality, but environmentally conscious as well. Sustainable materials such as organic cotton, bamboo, and hemp are used in their custom made apparel.

Project Overview/Challenge

NWL had set out to make more than just an apparel company, but a movement representative of their beliefs. The team at Web Design Solutions (WDS) knew that something would have to be done to distinguish them from the slew of action sports apparel eCommerce websites popping up all over the place. Our web design would need to focus on the message they’re trying to send just as much as the actual apparel they’re trying to sell.

Features that allow the community to interact and be a part of the website was also crucial in establishing the way the site was going to be run. Customer comments and pages dedicated to explaining the eco-friendly aspects of their product lines allow NWL to be more than just a retail eCommerce site.

Solution

Website Design, Web Designers, Web Hosting, Content Management System, Search Engine Optimization.

Results

The end result with the No Worries Lifestyle website is extremely satisfying. It always makes the team at WDS proud when we can help a company that represents a positive message generate eCommerce success. We created an atmosphere for their website design that is truly representative of the laid back style the company stands for. While the site maintains a clean look with a noticeable lack of clutter, it also has a user-centric design that allows visitors to find what they need quickly and efficiently. NWL has enjoyed a huge increase in traffic since our team of talented web designers took the project on!